Explore products & use cases
Need help?
Get in touch
App connections
The tap that makes it easier
Getting a potential customer from "I like this product/service" to "I've downloaded the app" is usually a multi-step slog - find the app store, search, download, wait, open, maybe log in. A fibretag collapses all of that into one motion. Tap the tag, and if the customer has your app installed, it opens directly to the right screen inside it. If they don't, the tag intelligently routes them to the correct app store listing instead. No dead ends, no guesswork, no "please download our app first" instructions in a place that nobody reads.
Getting a potential customer from "I like this product/service" to "I've downloaded the app" is usually a multi-step slog - find the app store, search, download, wait, open, maybe log in. A fibretag collapses all of that into one motion. Tap the tag, and if the customer has your app installed, it opens directly to the right screen inside it. If they don't, the tag intelligently routes them to the correct app store listing instead. No dead ends, no guesswork, no "please download our app first" instructions in a place that nobody reads.
This is where fibretags go beyond a simple redirect and start feeling like part of the product experience itself. A specialty coffee brand tags each bag so a tap opens the roast profile and brew timer directly inside its companion app. A fitness equipment maker embeds a tag in the base of a machine that launches guided workouts in-app, pre-loaded to that exact model. A hotel keycard or room tag opens the property's app straight to digital concierge services, instead of dropping guests on a generic homepage. In every case, the tag isn't just pointing somewhere, it's handing the app context about what triggered it, so the experience feels tailored rather than generic.
This is where fibretags go beyond a simple redirect and start feeling like part of the product experience itself. A specialty coffee brand tags each bag so a tap opens the roast profile and brew timer directly inside its companion app. A fitness equipment maker embeds a tag in the base of a machine that launches guided workouts in-app, pre-loaded to that exact model. A hotel keycard or room tag opens the property's app straight to digital concierge services, instead of dropping guests on a generic homepage. In every case, the tag isn't just pointing somewhere, it's handing the app context about what triggered it, so the experience feels tailored rather than generic.
The advantage for customers is that the app actually gets used. Most apps live and die on that first-open moment, and a tap-to-launch flow removes almost every point of friction that normally kills adoption. It also means returning customers get instant access to account-specific or product-specific features without hunting through menus, the tag remembers so they don't have to.
The advantage for customers is that the app actually gets used. Most apps live and die on that first-open moment, and a tap-to-launch flow removes almost every point of friction that normally kills adoption. It also means returning customers get instant access to account-specific or product-specific features without hunting through menus, the tag remembers so they don't have to.
The advantage for your business is stickier engagement and richer data. App installs driven by physical touchpoints tend to be higher-intent than a random ad click, because the customer is already holding the product in their hand or is using an associated service. And because the tag can carry contextual parameters, you can track exactly which product, location, or campaign drove each install or in-app action, data that's nearly impossible to get from a generic app-store download.
The advantage for your business is stickier engagement and richer data. App installs driven by physical touchpoints tend to be higher-intent than a random ad click, because the customer is already holding the product in their hand or is using an associated service. And because the tag can carry contextual parameters, you can track exactly which product, location, or campaign drove each install or in-app action, data that's nearly impossible to get from a generic app-store download.
Fibretags turn your physical products and spaces into the on-ramp for your digital ecosystem, making "download our app" something that happens automatically rather than something you have to ask for.
Fibretags turn your physical products and spaces into the on-ramp for your digital ecosystem, making "download our app" something that happens automatically rather than something you have to ask for.
What are the benefits?
Learn more
Have questions? Let's connect.
We’ll be in touch within 24–48 hours.
Your information will be used solely to follow up on your inquiry.
© Workperch t/a Fibretag
© Workperch t/a Fibretag
All products designed and made in Europe.
All products designed and made in Europe.